With big ambitions, but no prior editions, we started off with Red Bull's initial creative for the property. An important milestone was the fact that all of the qualifier events needed to have the same look and feel as the Finals, so priority one was developing an onscreen graphics package that could be rolled out to 400 world wide tournaments. Simultaneously, we worked with our friends at Red Bull to develop everything from promotional content, to stage design, to producing the broadcast for the Grand Finals in Madrid.
Red Bull Campus Clutch
From "Zero to Awesome"
One Size, Fits One
A premium user experience is a key hallmark of the Red Bull brand and for Campus Clutch this extended to our on-stream talent. Boombox was tasked with making the Caster experience frictionless. Each of our on-air personalities has access to a dedicated Talent concierge from initial contact, to contracting, to travel & transfer through their pre-broadcast briefings.